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Six months after opening, Ocean Group has landed project work from Panasonic and added a creative director.
John Short, cre a tive director at now-defunct Warwick Ba ker O’Neill, formed the New York-based shop in September with Lex mark as its first cli ent. That account had been at Warwick.
Short, CEO and chief creative, and partner Bruce Kra vetz, president, worked on Pan a sonic at Warwick.
Ocean Group’s Panasonic branding campaign, which breaks next week at New York’s Madison Square Garden, features 15 out-of-home executions meant to create a cohesive visual message for the company’s product lines, including consumer electronics, lighting and home appliances.
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