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So much for buses and subways. How’d you like your ad on a rocket?

When the world’s first privately sponsored rocket climbs from Nevada’s Black Rock Desert into space this fall, it will sport the logo of Remarkable Technologies, a company that offers inventions for sale and license. The prime media space was secured via a sponsorship deal with project organizer the Civilian Space Xploration Team (CSXT).

Eric Knight, president of Remarkable and vice president of Web development firm Outrider, says the sponsorship idea was born over Internet chats with Ky Michaelson, CSXT’s leader and president of Rocketman Enterprises.



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