An Order Of Cod, To Go

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Executives at Holland Mark Edmund Ingalls can only wonder what became of the 50-pound fiberglass cod designed by the agency’s creative department and recently stolen from its place of display in the Boston Public Garden.
The statue, which is also a functioning sundial, was one of 100 entries in the city’s “Cavalcade of Cod” public art exhibit. The works will be auctioned in November, and the proceeds will benefit local charities.
“They haven’t caught me yet,” joked Bob Minihan, chief creative officer of Boston-based Holland Mark, when asked if the agency itself had engineered the cod-napping to generate free publicity.
“We didn’t do it,” Minihan later insisted.


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