Online Speding Increases, Growth Down

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While online spending is up, its traffic growth is down – a result of the faltering economy and the leveling off of the Internet population, according to a new report.

Findings from Nielsen/NetRatings and Harris Interactive, indicate that online spending rose in Q3 to $16.3 billion, a 60 percent jump from the same period a year ago. The increase, while respectable, is down from the 80 to 100 percent growth in online spending that e-tailers saw in years past.

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