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Bill O’Neal will assist McLaughlin, DelVecchio & Casey in its bid to win Connecticut’s high-profile tourism account, budgeted at $6 million for the next 22 months.
For 20 years, O’Neal served as chairman of longtime tourism agency O’Neal & Prelle, Hartford, which closed its doors earlier this month [Adweek, July 10]. He has headed a consulting practice in Durham, Conn., since leaving O&P four years ago.
“I’ll be up front,” taking part in the presentations before state tourism officials as the pitch progresses, O’Neal said.
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