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Ogilvy & Mather’s Ted Barton, a member of the team that employed Jerry Seinfeld as a humorous shill for American Express, takes over the creative department at Publicis & Hal Riney here six years after leaving the agency’s San Francisco headquarters.
“I always liked the philosophy of what (Riney) was about, having a lot of respect for the people you’re talking to,” Barton said. “Some of my recent jobs have been about pulling departments together; this is the culmination of what I’ve been doing with an agency whose philosophy I understand.”
Barton will join the agency Nov.
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