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Adds B-to-B Resource InfoUSA’s $15 Mil.
LOS ANGELES–Ogilvy & Mather continues to stake its claim to a share of the dot.com advertising gold rush.
The latest addition to the Los Angeles agency’s roster: InfoUSA.com.
The Foster City, Calif., client awarded its $15 million account to O&M following a quiet review of undisclosed agencies, said Brad Fornaciari, agency senior partner, group account director, who described InfoUSA as a business-to-business information resource.
O&M has now added $60 million in dot.com
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