Olympic Roundup: After One-Day Slump, Team USA Bounces Back to Gold

But U.S. beach volleyball ends its long-running dominance

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Team USA continues to have more 2016 medals (84) than any other country at the Summer Olympics in Rio, and the country quickly broke its one-day gold drought. Here's what marketers need to know about the last 24 hours of the Olympics:

Two Golds for Team USA on Tuesday

U.S. Olympic athletes didn't win any gold medals on Monday, but that changed on Tuesday, when Christian Taylor took the gold for the triple jump and gymnastics phenom Simone Biles earned her fourth gold medal, this time for the women's floor exercise.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in