Oklahoma Looks for Rainmaker

The public agency charged with bringing new business into Oklahoma has issued a request for proposals for its estimated $1 million annual marketing account.
The Oklahoma Department of Commerce is asking advertising agencies to submit credentials and bids for its mandatory review by April 14, according to the rfp. The contract for incumbent Jordan Associates in Oklahoma City expires June 30.
The marketing assignments up for grabs are primarily direct mail and highly targeted magazine placements for company executives involved in corporate relocation decisions, according to Sherry Vance, the state department’s director of marketing and communications.
A prebid conference is set for March 30 for all interested agencies.