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By Jim Osterman
ATLANTA–Kelly O’Keefe, found-er of Cadmus/O’Keefe in Rich-mond, Va. (formerly O’Keefe Marketing), has been named group president of the marketing communications group, with oversight of Cadmus/O’Keefe, Cadmus Direct, Cadmus Publishing, Cadmus Inter-active and 3Score.
Stepping in to fulfill O’Keefe’s former duties is Matt Thornhill, who joined the agency in December. Thornhill assumes the presidency of Cadmus/O’Keefe.
‘For me it’s an opportunity to look at a bigger picture than just the day-to-day agency things,’ O’Keefe said last week.
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