Ogilvy Launches Search for BP Account Chief

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Ogilvy & Mather in-tends to look both inside and outside the agency for an executive to run its $200 million global retail business for BP, a job vacated last week by Jack Rooney.

The client’s top marketing executive said the Chicago agency’s position is secure without Rooney, who is leaving to join GMR Marketing.

“Jack has already es-tablished the personnel and network we needed,” said David Welch, BP’s director of global retail communications in Warrenville, Ill. “Whoever replaces him we trust will be able to step in and move us forward.”

Rooney, 44, said he decided to join GMR, an Omnicom Group-owned sports and event marketer in New Berlin, Wis.,





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