Nordstrom Looking For An Agency

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The Upscale Retailer Wants to Develop a Corporate Image Campaign

LOS ANGELES–Nordstrom Inc. is seeking an agency to handle long-term branding assignments, including the development of its first corporate image campaign.
Mike Agate, president of Select Resources International in Los Angeles, confirmed that the consultancy was conducting a “national search” for a Nordstrom “assignment.” He declined to comment further.
Sources said Select has contacted 10 or so shops across the country. Preferably, the winning shop would have a presence on the West Coast.
Traditionally, the 96-year-old Seattle retailer has handled most of its creative and media buying needs in-house.







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