Nokia "Highway"

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The rider of a unicycle, a shoe designer and a man and his talking robot are among the smartphone users featured in this new global Nokia campaign from Wieden + Kennedy, London. From London to Shanghai, the folks use the Ovi Maps function on their phones to find their way. The spot features the requisite shots to give it a global view, e.g., Vespas in Italy, elephants in India. What makes it interesting is the unique cast of characters the agency chose to tell Nokia’s story.

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