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America West Prepares Long List
LOS ANGELES-America West Airlines has issued questionnaires to agencies as part of its preliminary screening of contenders for its $20 million account. Achenbaum Bogda Associates of New York is conducting the search. Among the agencies contacted: BBDO West and Grey Advertising, both in Los Angeles; Deutsch in Santa Monica, Calif., and New York; EvansGroup’s Seattle office; Gotham in New York; and McCann-Erickson in Los Angeles. McCann will not compete due to a conflict with USAir, sources said.

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