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Client: Don Pablo’s Restaurants, Bedford, Texas





Agency: Gleason/Calise/Associates, Dallas





Executive Creative Director: Don Sedei





Copywriter: Mike Fisher





Art Director: Steve Ringer





Producer: Sharon Sturgis





Director: Jeff Kaumeyer





Don Pablo’s has sold its Tex-Mex restaurant concept as ‘The Real Enchilada’ since coming over to Gleason/Calise/Associates last year. As a backdrop to the current advertising campaign that maintains that theme, two television spots feature some decidedly unreal situations. A cowboy skiing across the desert landscape (towed by what, we are not sure) and a singing iguana all fit into a Bizarro world established in contrast to the authenticity of Don Pablo’s cuisine.














































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