Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Client: The United Way of Massachusetts Bay, Boston
Agency: Arnold Communications, Boston
Creative Director: Jay Williams
Art Director: Robert Hamilton
Copywriter: Josh Caplan
Producer: Jim Vaughan
A pro bono campaign by Arnold Communications in Boston for the United Way of Massachusetts Bay showcases the organization’s continuing efforts to do good works. Television, radio and print executions are slated to break this month, supporting the charity’s fundraising efforts through the fall.
One 30-second television commercial focuses on child care.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in