Nel Joins ZLR

Zimmerman, Laurent & Richardson in Des Moines, Iowa, has hired Andre Nel as senior vice president and executive creative director. Nel, a native of Johannesburg, South Africa, was previously a creative director at Bozell in Atlanta. He has also worked at BBDO in Atlanta and The Richards Group in Dallas. He has created advertising for blue-chip brands like American Airlines, Budweiser and Pizza Hut. In a statement, ZLR president Louis Laurent said Nel would bring a “new level of consumer understanding that can help our clients reach new levels of marketing success.”