Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK NBC Universal has formed a partnership with Mediaport, a company that operates a network of music kiosks in retail stores, to promote its late night and news programming, as well as MSNBC.
Mediaport’s network of music kiosks, or e-media “vending machines,” allows shoppers to purchase and download individual songs from major music artists to various portable devices, such as MP3 players and cellphones. As part of a promotional effort initiated by the NBC Agency, NBCU’s in-house ad group, the company has begun running ads on kiosk screens.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in