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NEW YORK The effort to substantially increase African-American representation in the advertising industry has shifted to a client outreach phase, with the NAACP writing letters to the leaders of top-spending advertisers, including Procter & Gamble CEO A.G. Lafley.
In a letter dated Monday (WATCH VIDEO)
The NAACP sent similar letter to 24 other major marketers, including AT&T, Verizon, Johnson & Johnson, Unilever, Sprint Nextel, Sears, Kraft Foods, Bank of America, Anheuser-Busch InBev, General Electric, Time Warner, Walt Disney Co.
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