Moxie Adds Middleton

Daina Middleton has joined Sunao, Atlanta, the online and buzz-marketing unit of Moxie Interactive, a division of Zenith Media Services. Middleton will manage the customer insight, marketing analytics and emerging trends department. She reports to Kris Zagoria, founder and CEO at Moxie. Middleton’s background includes a stint as director of global advertising and interactive marketing at Hewlett-Packard