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Mophie—a big name in smartphone cases with batteries inside—is looking to make a big splash in marketing.
The company is close to hiring its first lead creative agency, nine years after its launch. Three shops are vying for the assignment, which includes a fall campaign to start and an ad on the Super Bowl next year, according to sources.
Sources identified the contenders as Deutsch L.A. in Marina del Rey, Calif., R/GA in Los Angeles and Innocean in Huntington Beach, Calif.
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