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Mintz & Hoke’s latest TV effort for Mohegan Sun Casino portray patrons of the Connecticut gambling facility as stylish and its surroundings as elegant.
The goal is to “really suck people in and somehow convey the excitement of the place,” said Chris Knopf, president and creative director of the Avon, Conn., shop.
Mintz & Hoke partnered with Sonalyst Studios in Waterford, Conn., to create the commercials, which promote the glitz and glamor of the Uncasville, Conn.,
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