Modernista! Adds O’Brien

Pam O’Brien has joined Boston-based indie shop Modernista! as a traffic supervisor; she will work on various agency accounts. Prior to Modernista!, O’Brien spent four years as a traffic manager at independent Allen & Gerritsen in Watertown, Mass., and she has also worked at Interpublic Group-owned Hill, Holliday, Connors, Cosmopulos in Boston.