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When the deal to form MillerCoors is officially sealed during a New York ceremony next Monday, the joint venture between SABMiller and MolsonCoors will have as many as six low-calorie brews competing with the leading beer brand Bud Light.
The low-calorie beer portfolio includes Miller Lite, Coors Light, Miller High Life Light, Keystone Light, MGD 64 and Miller Chill. The combined shipments of those brands last year were slightly less than the 42 million barrels of Bud Light shipped in the same period, per Beer Marketer’s Insights, West Nyack, N.Y.
Miller
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