Middlesex Bank Considers Four Finalists in Review

Four agencies have emerged as finalists in Middlesex Savings Bank’s ad agency review.





Rivers Doyle Walsh & Co. of Providence, R.I., which has handled the business on a project basis, was guaranteed a slot in the final round before the review even started.





Three additional agencies, Cohn Godley Norwood and ReevesDrake, both in Boston, and OGBE Communications in Manchester, N.H., advanced last week following capabilities presentations.





Wallwork Curry in Boston; Baldwin & Stone in Cambridge, Mass.; and Tom Davis + Partners of Lexington, Mass., were eliminated from the competition.





The client is expected to make a decision before the end of the month. Annual billings are estimated in the high six figures.–David Gianatasio





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