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NEW YORK Microsoft has ended negotiations to buy Claria in response to the potential negative publicity, according to sources.
The deal, which reportedly called for Microsoft to pay $500 million for the controversial adware company, was terminated in response to the negative reaction generated by stories of the potential acquisition in The New York Times and The Wall Street Journal, according to sources. ClickZ.com first reported the ending of the talks.
A Microsoft representative declined to comment.
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