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Three finalists have emerged in the review for the Florida Marlins advertising account, the client confirmed.
Team representative P.J. Loyola said the Miami National League baseball club is hearing pitches from Harris Drury Cohen in Fort Lauderdale, Fla.; Imogen, a Hispanic marketing specialist in Miami; and media shop RBB, also in Miami. A decision is expected this week or next.
“We’re looking to relaunch [the Marlins] visually with an integrated marketing campaign,” said Loyola.
The team had supported an ambitious ad campaign in early 2000 from then-incumbent Courtney & Watson Advertising in Miami.
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