Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
DALLAS Taco Cabana is reviewing agencies to handle media chores on its estimated $8 million account, the client confirmed.
The San Antonio-based dining chain expects to complete the review next week, according to client senior vice president of brand development Brian Maysent. Although Maysent declined to name the participating shops, he said incumbent Media Rare Co. in Pflugerville, Texas, and creative incumbent WestWayne in Atlanta are not involved.
“We’re looking for additional resources to help us better target our customer and work with our creative partner WestWayne in doing a thorough job of strategic planning and targeting,” Maysent said.
Independent
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in