Meridian Defends Fazoli's Creative Account

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ATLANTA Fazoli’s Restaurants is considering eight agencies for the creative portion of its $15-20 million advertising account, sources said.

The contenders, according to sources, are WestWayne and Interpublic Group’s Fitzgerald + Co., both in Atlanta; Wyse and Brokaw, both in Cleveland; Schafer Condon Carter in Chicago, and Doe-Anderson and Creative Alliance, both in Louisville, Ky. Fourteen-year incumbent Meridian in Lexington, Ky., will defend. RPM, the shop’s media division, is not affected by this review, according to Mary Ellen Slone, agency chairman and CEO.

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