McKay Gets Backing

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McKay Communications has secured financing from venture capitalist James Rappaport to help pay for acquisitions, according to agency founder and chairman John McKay.
“You can’t get much bigger than we are organically. You can’t grow exponentially,” McKay said last week. “Acquisitions are required, and those require money. I didn’t have any [money], so I went out and got some.”
Rappaport’s initial infusion of cash, believed to be in the mid-six-figures, will support the agency’s proposed buy of advertising, design or Web marketing firms “in our size range or larger,” McKay said.
Rappaport, the former head of the Mass- chusetts Republican Party, was a failed U.S.


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