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NEW YORK Peter McGuinness, who ran the MasterCard account for four years at Interpublic Group’s McCann Erickson, is relocating to London to oversee the shop’s global Unilever business, effective June 1, the agency said.
McGuinness, 36, an evp and worldwide account director, will replace Graham Sanderson on Unilever. Sanderson, 57, a three-decade McCann veteran, is retiring.
The agency handles Unilever in 50 countries. The client spends an estimated $4 billion in global media through various agencies.
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