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Lockheed Martin tapped McCann Erickson in New York and Interpublic sibling UM to handle global advertising and media responsibilities, sources said.
Last year, Lockheed Martin spent nearly $4 million in measured media, according to Nielsen. That amount does not include internet marketing.
The agencies won the business after a review. Other finalists were Arnold and Doremus. Keiler & Company, Farmington, Conn., was the lead incumbent. Keiler was invited to defend, but did not participate in the review.
Reps at McCann and UM could not be reached, as was the case with those at the Bethesda, Md.-based
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