Matejczyk on Board at Fallon

John Matejczyk said he knows it’s time to get a new job when he’s finished renovating his house.

Matejczyk, formerly a senior copywriter at Goodby, Silverstein & Partners in San Francisco, joins Fallon in Minneapolis today as a gcd on Citibank and Lee Misses. Having fixed up homes in Chicago, Detroit and San Francisco, he and his family bought one in Minneapolis’ historic district.

Matejczyk, 36, grew up in Downer’s Grove, Ill., which he called “the middle of the middle of the middle.” He joined the creative side of the business thanks to his brother-in-law Rick James, then a creative director at Young & Rubicam, New York, who has since left the industry.

Under James’ direction, Matejczyk created a portfolio that landed Matejczyk a job at Ogilvy & Mather in Chicago. “I kind of felt like I was the last ad kid who didn’t go through those creative finishing schools,” he said.

After four years at Ogilvy, Matejczyk moved to Doner, Detroit. In 1997, he returned to Chicago as an acd at Y&R, working on H&R Block. Matejczyk and his partner Rick Casteel created work for the client that showed a stressed taxpayer struggling with doing his taxes.

“When we were doing that campaign, it was just beginning to be OK with being funny in financial-services ads,” he said. The effort opened the door to Goodby, where Matejczyk worked on Hewlett-Packard, Saturn and the California Milk Processors Board.

Moving to Fallon, where he replaces Harvey Marco, who last month joined Saatchi & Saatchi in Torrance, Calif., allows Matejczyk to once again lead creative on a large account. “I’ve always felt like I’ve done better work when I’ve had some more control,” he said.

As a Midwest native, Matejczyk knows what he’s in for. “I was yearning for the weather but wasn’t ready to ease back into all the great restaurants in Chicago,” he joked.