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The Massachusetts Office of Business Development is seeking agencies to pitch its advertising and marketing account, budgeted at $300,000 to $1 million.
The state is legally bound to place the business out to bid at regular intervals. Three-year incumbent Skinner-James, Watertown, Mass., which recently renamed its advertising services unit Whole Brain Communications, will not defend.
The new agency for MOBD will be charged with encouraging the expansion of existing in-state business and enticing out-of-state firms to move to Massachusetts.
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