Mark Dolliver: Ranks of Obesity Thin Out

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Last month brought a report from the Centers for Disease Control and Prevention that the rate of obesity among adults seems to have leveled off, after climbing for decades. While it’s lovely that the obesity epidemic isn’t worsening, the nation’s weight problem is bad enough as is.

In a new Gallup poll, 30 percent of women and 18 percent of men confessed to being more than 20 pounds heavier than what they consider their ideal weight.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in