Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
• In March, Cingular makes a split decision on $925 million in media duties, handing broadcast buying to Mediaedge:cia and print buying to OMD.
• In June, SprintNextel awards launch, consumer duties to TBWA\Chiat\Day and B2B duties to Publicis & Hal Riney. Combined billings are estimated at $800 million.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in