Magna Names Entertainment Chief

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

NEW YORK Interpublic Group’s Magna Global has named Bill Hilary president of its entertainment division, a new post at the unit that develops and produces branded programming for clients.

Frances Page, principal, strategy and business affairs, and Sunta Izzicupo, principal, prime-time development will report to Hilary, who in turn reports to Magna CEO Bill Cella.

“As the media landscape continues to fragment, the need for strategic programming that meets advertiser needs has become increasingly important,” said Cella, in a statement.



AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in