Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Gatorade and Snickers are Emmy nominees for a second straight year, as five spots were announced Thursday as contenders for the 2016 Emmy Award for Best Commercial.
Gatorade is a nominee for "Dear Peyton" by TBWA\Chiat\Day, and Snickers for "Marilyn" by BBDO. The favorite, though, might just be the Ad Council's "Love Has No Labels" film from R/GA, which broke through to become an enormous viral hit.
Emmy voters seem to favor feel-good, socially progressive spots, too, as they awarded the 2015 Emmy to the Always "Like a Girl" spot by Leo Burnett.
Rounding out the nominees are RPA's exquisite animated spot "Paper" for Honda and, somewhat oddly, 72andSunny's "Year In Search 2015" montage for Google.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in