Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
When Grey Advertising usurped the $50-60 million New York State Lottery account from DDB Needham, Grey chairman Ed Meyer’s switchboard lit up.
Not all of the calls were congratulatory. The well-wishers were interspersed with distressed Grey staffers wondering if the shop’s new client would create a conflict of interest for them. Specifically, people were worried they would be prohibited from playing the lottery.
In an internal Grey memorandum, Meyer allayed the fears of his charges: “Grey employees are still eligible for a big lottery win of their own.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in