Lonelygirl15 Hawks Gum

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NEW YORK Lonelygirl15 isn’t so lonely anymore, now that the video series has begun shopping itself for product placements.

The creators of Lonelygirl15 have already linked up with Hershey’s. In an episode of Lonelygirl15 due for release today, the show’s main character, Bree, chews Hershey’s Icebreakers Sours Gum, while visibly playing with the package in her hand. When fellow character Jonas asks for a piece, Bree demurs because she only has a few left, then pops one in her mouth and announces, “Whoa, it’s sour.”


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