Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON Liberty Mutual has named six semifinalists in the review for its ad account, according to the consultancy overseeing the process.
Competing are: Havas’ Arnold here and Euro RSCG in New York; Interpublic Group’s Hill, Holliday, Connors, Cosmopulos in Boston and Mullen in Wenham, Mass.; Omnicom Group’s Merkley + Partners in New York; and WPP Group’s JWT, also in New York, per Pile and Co. here, which is spearheading the search.
Seven-year incumbent Kirshenbaum Bond + Partners in New York, a unit of MDC Partners, gets a free pass into the final round.
Boston-based
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in