Levy Resigns as CEO of Adair Greene

ATLANTA Adair Greene chief executive officer Rich Levy is leaving the agency today.

Levy, 38, resigned after an eight-year run with the Atlanta agency, a unit of the Interpublic Group of Cos. Beginning Monday, he will become president of HealthStar, a Woodbridge, N.J., agency specializing in consumer and pharmaceutical marketing services.

“I’ll miss Adair Greene, it was my baby,” Levy said. “But I was getting a little stagnant and didn’t see what my next move was going to be in the IPG family.”

It is unclear if Levy will be replaced. Executives from IPG’s McCann-Erickson are in Atlanta today meeting with the agency.

“We have a management team in place,” Levy said. “If IPG allows [Adair Greene] to remain autonomous in its day-to-day workings, the agency will continue to run smoothly and grow.”

That team consists of consumer unit Greeneffect’s Chris Steele, executive vice president and general manager; Jay Levy (Rich Levy’s father), executive vice president of operations and senior vice president, group management supervisor; and Mark Perlotto, executive vice president and general manager for healthcare account services and new business. All three report to Mike Lazur, North American regional manager for McCann Healthcare World Group.

The shop employs 100 staffers. Clients include Stiefel Laboratories, Biovail Pharmaceuticals, Remy-Amerique’s McCallan Scotch, Milliken Carpets & Rugs and Georgia-Pacific.

Agency chairman Warren Greene will continue in a consulting role.