Letters

Representative Group?





I couldn’t help but notice the photos on page 27 of the Agency Report Card issue of Adweek (April 7).





Pictured are 23 white men, no women and no minorities. If page 27 represents the national and regional report card on our business, I think something is wrong.





Elizabeth Cook





President





The Ad Club, Boston





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Heading for the Outback





In the March 17 issue of Adweek, Lane Schmeising, the vice president of marketing for LongHorn Steakhouse, says of his death row commercial, ‘If it doesn’t make you uneasy, it’s not worth doing.’





My Webster’s New Collegiate Dictionary tells me that this man wants his advertising to make its viewers–customers and potential customers–suffer physical or mental discomfort, and/or to be apprehensive, worried and restless.





Mission accomplished.