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TBWA Chiat/Day is expected to announce a new U.S. account director on its $250 million Nissan Motor Corp. U.S.A. business. The move comes as the agency breaks a new phase of its “Own one and you’ll understand” campaign for Nissan luxury unit Infiniti.
Robert LePlae, a senior vice president and group account director at Rubin Postaer and Associates, is expected to be named to head the account of the car maker’s Nissan division in the U.S.
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