La Cascia Joins BBDO West

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Mandelbaum Brings a Familiar Face to S.F. Office
SAN FRANCISCO–The addition of Joey La Cascia to the creative department at BBDO West in San Francisco marks another step toward the grander vision Tom Hollerbach and Ken Mandelbaum have for their agency on the West Coast.
La Cascia, 37, has been named vice president and associate creative director at the newly opened office. Formerly a vice president and senior art director at Publicis & Hal Riney, San Francisco, he is the first major creative brought on board by chief creative officer Mandelbaum since the latter joined the agency this year.




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