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BOSTON Kelliher Samets Volk is readying its debut print campaign for Bretton Woods Mountain Resort.
One print execution carries the headline, “We believe in grooming just about everything. Including your ego.” A photograph shows a skier racing down a pristine slope. Copy reads, “Feel like a hero with the best snow quality in the East and the best grooming in N.H.”
Another ad shows a photo of the Bretton Woods hotel. The headline reads, “Conveniently located ‘between once upon a time’ and ‘happily ever after.'”
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