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Kmart Corp. and Martha Stewart Living Omnimedia Inc. signed a new merchandising agreement, giving the discount retailer exclusive rights to sell the Martha Stewart Everyday brand of home and garden products for another seven years.
The pact extends until 2008 the relationship between Kmart, the nation’s second-largest discount chain after Wal-Mart Stores Inc. (WMT), and Martha Stewart, the media and e-commerce company founded by the lifestyle entrepreneur. The agreement also offers conditional renewal until 2013.
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