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S.F. Shop to Help Virtual Vineyards Expand
SAN FRANCISCO–Kirshenbaum Bond & Partners West has picked up an estimated $2-3 million ad account from Internet-based wine and gourmet food retailer Virtual Vineyards, following a review that included two other Bay Area shops.
Incumbent Left Field in San Francisco was a finalist, said sources. The other shop in the review was not disclosed.
“We hired KB&P West because of their strong experience in consumer brand advertising and their innovative approach to creative,” said Rita Belle, director of marketing and advertising at Virtual Vineyards.
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