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NEW YORK Myles Kleeger has joined The Kaplan Thaler Group as managing director of the agency’s marketing unit, KTG Buzz.
Kleeger, 30, was most recently svp, general manager of Alloy Marketing & Promotions in New York, where he worked with clients such as Heineken USA, Unilever, Qwest, Subway, L’Oreal and Verizon Wireless.
Kleeger, who takes a new position at KTG Buzz, reports to Robin Koval, president of Publicis Groupe-owned Kaplan Thaler.
“Myles’ marketing savvy and creative mind is a perfect fit for KTG Buzz, [which] has been a great success for the agency and a tremendous resource for our clients seeking nontraditional and innovative ways to connect with consumers,” said Koval.
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