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Orsatti & Partners’ first television effort for KaBloom asserts that flowers make great gifts year-round, even when no holiday is in sight.
A breaking 30-second spot from the Boston agency shows people having fun and enjoying flowers, which, according to a voiceover, are the perfect accompaniment “for that special occasion we call life.”
The client’s corporate tag, “The power of fresh flowers,” employed by Orsatti in radio efforts, closes the TV spot.
The goal, according to agency CEO Lou Orsatti, is to position the 30-store Woburn, Mass.,
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